PACOWHY

Background 背景

PACOWHY is a Korean graffiti artist who works in both Seoul and Shanghai. Inspired by the American artist Jean-Michel Basquiat, his works often include familiar cartoon characters such as Tom and Jerry, Mickey Mouse and Donald Duck, and the Monkey King. Painting, graffiti, and collage are used in combination, giving a strong visual impact to audiences and conveying the artist’s interest in colors, materials, and his childish curiosity in searching for inspiration. In addition to making traditional art, PACOWHY also infuses his creativity into food as a food stylist, communicating his ideas through edible mediums and turning diners into part of his projects. He has been working at the intersection of various disciplines. PACOWHY’s past projects include integrating art, food, and music to bring an immersive multi-sensory experience to audiences. His multi-cultural artistic vision is also interpreted through his works for famous international consumer brands, inviting people to reconsider the increasingly expanded definition of art, and the complex yet intriguing relationship between art, food, and commerce.

PACOWHY是一位韩国的涂鸦艺术家，现工作于首尔和上海。受到美国艺术家Jean-Michel Basquiat的影响，他的作品经常融入了人们所熟悉的动画角色，例如猫和老鼠，米老鼠与唐老鸭，以及孙悟空。绘画，涂鸦和拼贴艺术创作形式的结合给予了观者强力的视觉冲击，并传达了艺术家对颜色和材料的浓厚兴趣以及他在灵感搜集过程中孩子一般的好奇心。除了进行传统艺术创作，PACOWHY作为一名食物造型师将他的创造力注入到了食物中，通过可食用的媒介来传达他的理念，也将享受他的食物作品的食客们转化成作品的一部分。他一直以来都在进行跨领域创作。PACOWHY过去的作品融合了艺术，食物与音乐来带给观者沉浸式的多感官体验。他多文化的艺术视角也通过和各领域的知名国际品牌合作传达给了广泛的群体，邀请人们重新思考艺术的定义的不断延伸以及艺术，食物与商业之间复杂却有趣的关系。

Residency Experience 驻地经历

Works made during his residency were shown in the exhibition “Food & RMB”. 

“Food & RMB”展览呈现了他驻地期间的创作的系列作品。

The colonization of mass media pushes the excessive consumption, fetishization, and gentrification of food and deprives people’s ability to consciously understand and experience food. PACOWHY hopes to stylize food in a way that can encourage people to take time to observe, experience, and treat food as art, offering them an opportunity to create a new relationship with food and nourishing people’s body and mind.

大众媒体殖民的现象进一步加剧了人们对食物的过度消费，盲目崇拜和阶级，并剥夺了人们有意识的去理解和感受食物的能力。PACOWHY希望通过对食物进行别具风格的创造和展现来鼓励人们来多花些时间去观察并体验食物，滋养人们的身心。

While questioning social phenomena such as capitalism, materialization, fetishism, and nepotism through recreating iconic cartoon characters, PACOWHY also infuses his unique artistic language through texts. His canvases are loaded with words conveying new ideas that emerged during the creation process. Words such as Negroni and Italo often reappear in his works. As an integral part of his artistic expression, these words sometimes include titles of his works, but most of the time, they are not intended to convey their literal meanings. Against powerful brushstrokes, these mysterious words invite us to reflect on the aesthetic and power of words when represented as artistic forms. The artist’s intuition in color is communicated through the use of shades of orange, red, and yellow.

PACOWHY通过对标志性的动画人物的再创造对资本主义，物质化，盲目崇拜和裙带关系等社会现象提出质疑，他同时也以文字的形式融入了自己独特的艺术语言。画布中的词语传达了他在创作过程中萌发的新想法。Negroni和Italo经常在他的作品中重复出现。这些词语作为他艺术表达不可或缺的一部分有时候包括了艺术家作品的名字，但大多数的时候它们并不是为了传递字面本身的意思。在艺术家有力笔触的衬托下，这些神秘的文字邀请我们去思考文字作为图像呈现在画布上时所带来的美感和力量。艺术家对色彩的直觉也体现在他对不同橙，红，黄色调的运用中。

The artist’s new paintings during No Name residency project his endless curiosity, sincere passion for art, and his bold communication with the world.

艺术家在No Name驻地期间创作的新作品映射出了他在对当代文化思考过程中时无尽的好奇心，对艺术创作真挚的热情和他与这个世界大胆的对话。